APS Bank marked this year’s Carnival by offering customers a taste of Malta’s festive traditions. On Saturday, 1 March 2025, customers visiting any APS branch received a complimentary prinjolata, the classic Maltese sweet enjoyed during Carnival.
The initiative is part of the Bank’s long-standing tradition of celebrating key Maltese festivities with customers. For at least six years, the Bank has been sharing seasonal treats during Carnival, Easter, and Christmas to bring a touch of local culture into its branches.
Aida Cassola, Brand and Marketing Manager at APS Bank, said: “Our customers are at the heart of everything we do, and we love finding ways to connect with them beyond banking. Sharing traditional Maltese treats is our way of celebrating with the community”.
APS Bank remains committed to its mission of being Malta’s community bank, bringing people together through meaningful gestures that reflect local traditions.